Date
2026
Voice-First UX · Customer Journey · Brand Design · Generative AI · Scalable Platform · E-Commerce · Print-on-Demand · Product Launch
KAKAO Books · 2026
A web app where families write a book together for someone they love – told in their own voice. Launched for Father's Day, now a platform for several occasions: Father's Day, Día de Muertos, birthdays. Customer journey, branding, UX and system architecture from one hand.
Family memories in the Hispanic diaspora have no home. Services like Storyworth are monolingual, run over email and assume the honoree writes the book themselves. KAKAO Books – a joint venture with Gaby Negron (Houston) – turns that around: the family writes for someone. Children, partners, grandchildren – each tells their own story, in their own voice, and together they make one book.
The first occasion was Father's Day, 21 June 2026 – with less than three weeks from go to launch. But it was clear from the start that a book for dad was only the beginning. The same gesture – many voices, one book – fits a birthday, the remembrance of someone who has passed, Mother's Day or Christmas. So the question wasn't only "How do we build a product in three weeks?" but "How do we build it so a second and third occasion can be added tomorrow without starting over?"
Role
Head of Design & Tech · System Architect · UX & Brand Designer · Full-Stack Developer
Head of Design & Tech – concept and delivery of the entire product, from narrative dramaturgy to the printed book:
One platform, one engine – many occasions.
One core, many occasions
Think of KAKAO Books as a small publishing house: one printing press, many book series. The core – writing together, telling stories by voice, paying, printing, shipping – is the same for every occasion. What changes lives in an occasion pack: the questions, the chapters, the tone, the design, the emails, the deadline.
Since October 2026 all three are live. A new occasion today is mostly editorial and design work – new questions, new tone, new imagery – not a technical rebuild.
No hurdle before the first sentence
Telling stories together, from anywhere
From screen to book
Date
2026
Role
Head of Design & Tech · System Architect · UX & Brand Designer · Full-Stack Developer
Skills
Live Dictation with AI Polish · Occasion Packs · Versioned Prompts · Email Journey Automation · React · PWA · Supabase · Stripe · Vercel Functions · Print-on-Demand Integration · Customer Journey Design · Brand System (Kakao Edition) · Editorial Design (Print) · UX Writing & Voice System · Launch Dramaturgy
Next step
